WE VOTE EVERY DAY:
Headcount is an organization whose main goal is to get people to participate in society by registering to vote. Whether you like it or not, you participate/vote every day. If we can't avoid making choices, then we should at least put ourselves in a position to make the most important one.
INTERACTIVE OOH
Placements that highlight all the choices we vote on.
QR CODE LANDING PAGE
What's a voting campaign without actual voting? Once they scan the QR code, they'll be able to vote on the questions posed by the OOH.
MORE OOH
SUBWAY EXTERIOR
AIRPORT
BATHROOM
SOCIAL
Insta Story & Sponsored Twitter
AD: Katie Quinn
CW: Stephen McDaniel